Welcome to The George Hotel, a cheerful 3-star retreat in East Dereham, United Kingdom, just 0.3mi from the town center. Nestled on Swaffham Road, this cozy base makes it easy to wander Dereham by day and enjoy a bite or a drink by night.

With 762 reviews guiding the vibe, amenities include Pet Friendly (free), Restaurant, Private Parking (free), Wifi (free), Bar, Parking On Site (free), Garden, and Kids' meals—plenty to keep travelers comfy and curious.

Address: The George Hotel Swaffham Road, East Dereham, United Kingdom. Located in East Dereham, the hotel sits a short stroll from the city center, inviting a convenient Dereham visit.

On-site dining keeps things easy, with Restaurant #1 ready for meals without wandering far. Pets can stay for free, welcoming four-legged travelers to join the adventure. Free private parking on site and free WiFi take care of the practical side, while a garden offers a welcome outdoor moment. Kids’ meals add a friendly touch for families, helping little explorers stay fueled for more Dereham discoveries.

Positioned just a short stroll from the town center on Swaffham Road, this base makes it simple to pace days between sights and a casual bite out. For payments, cash is accepted alongside Visa, Mastercard, and Maestro, keeping the process straightforward after a day of sightseeing.

Room choices lean into Standard and Deluxe categories, including a Standard Room with two beds, a Standard Room with two Twin Beds, a Deluxe Room, and a Deluxe Room with a Double or Twin bed. Smoking is not allowed in these rooms.