The Florance is a breezy 4-star hotel in Launceston, Tasmania, Australia, located just 0.6mi from the city center. Address: 17 Brisbane Street, Launceston, Tasmania. Rates start from $170 per night, inviting travelers to settle in for a comfy stay.

Featured amenities include free private parking, free on-site parking, and free WiFi, along with air conditioning, a terrace, soundproof rooms, non-smoking rooms, and wheelchair accessibility. Rooms offer garden or landmark views, plus garden space and free toiletries for added convenience.

With 554 reviews, this Brisbane Street retreat presents a traveler-friendly base for exploring Launceston’s sights while staying close to the action.

A room lineup that covers every kind of traveler: think Deluxe Suite (377 sqft) with a Queen bed for easy evenings in, alongside the Deluxe Suite, Queen (323 sqft) with its own Queen, and the Deluxe Suite, King (377 sqft) with a King bed for extra space. For groups or families, there are flexible layouts like Room, Private Bathroom (King + Twin) and Room - 2 Twin that wake up ready for adventures. Classic options such as Queen Room, Premium, Queen, Premium, King, and King Room round out the mix, each with bedding tailored to comfort.

Views can elevate the mood, too. Some spaces offer a park view, as seen in the Premium, King, Park View option, while others present garden or landmark views to match the surrounding Launceston scenery. The variety in room styles means it’s easy to pick a setting that suits whether a peaceful solo trip or a bustling family escape is on the agenda.

For convenience, cash isn’t accepted, but American Express, Visa, and Mastercard are welcome. Free private parking and free on-site parking, along with complimentary WiFi, keep things simple after a day of sightseeing. Brisbane Street keeps its finger on the pulse of Launceston’s attractions, placing a traveler-friendly base within easy reach of the city’s sights and action.